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Zapier makes it easy to integrate Buffer with Google Sheets - no code necessary. See how you can get setup in minutes.

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Buffer
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Buffer
1. Choose trigger event
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Google Sheets
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Google Sheets
2. Choose action
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1. Select the event
Setup
Test
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Buffer
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Channel" from Buffer.

Add your action

An action happens after the trigger—such as "Create Spreadsheet Column" in Google Sheets.

You’re connected!

Zapier seamlessly connects Buffer and Google Sheets, automating your workflow.

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Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

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Frequently Asked Questions about Buffer + Google Sheets integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Buffer and Google Sheets

Is it possible to automatically add Buffer posts to a Google Sheet?

Yes, using our integration, you can set up a trigger in Buffer that automatically adds details of each post, such as the content, date, and time posted, to a Google Sheet.

Can I update a Buffer queue from data in a Google Sheet?

Absolutely. You can use actions within the integration to take new rows of data added in Google Sheets and create posts directly in your Buffer queue.

How does the integration handle scheduling posts from Google Sheets?

When you use the 'Schedule Post' action through our integration, you can specify the exact time and date directly in your Google Sheet which then gets reflected in Buffer.

Are there any limitations on the type of data that can be sent from Google Sheets to Buffer?

Typically, text and URLs are most commonly used. However, it's important to ensure any images referred within URLs are accessible online for Buffer to fetch appropriately.

How often does the integration sync between Google Sheets and Buffer?

The frequency of syncing depends on how you've set up your triggers. We advise checking your specific settings, as you can configure them for real-time updates or periodic checks.

Can I track post performance metrics from Buffer directly in Google Sheets?

With our integration's triggers available from Buffer's metrics updates, you can send key performance indicators such as likes, shares, and comments into a dedicated Google Sheet.

What happens if there's an error during data transfer from Buffer to Google Sheets?

Our system is designed to notify users if an error occurs during transfer. You'll receive details about what went wrong so that corrective actions can be taken quickly.

Practical ways you can use Buffer and Google Sheets

Track scheduled social media posts in a spreadsheet.

When a new queue item is added in Buffer, Zapier automatically creates a new row in Google Sheets. This helps business owners maintain an organized record of all scheduled posts in one location, providing a clear overview of their social media strategy while streamlining content management.

Business Owner
Monitor tags assigned to posts in a spreadsheet.

When a tag is assigned to a post or draft in Buffer, Zapier updates or creates a new row in Google Sheets. This helps IT teams keep track of tag usage for compliance or organization purposes, without requiring manual tracking.

IT
Log published social posts in a spreadsheet.

When a new update is sent in Buffer, Zapier automatically adds a record to Google Sheets. This allows marketing teams to easily consolidate and review post-performance data without manual entry, improving campaign tracking and analysis.

Marketing & Marketing Ops

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions
    • Organization
      Required
    • Channel
    Trigger
    Polling
    Try It
    • Organization
      Required
    • Channel
    Trigger
    Polling
    Try It
    • Organization
      Required
    • Channel
    Trigger
    Polling
    Try It
    • Organization
      Required
    Trigger
    Polling
    Try It
    • Organization
      Required
    • Channel
    Trigger
    Polling
    Try It
    • Organization
      Required
    • Tag
      Required
    Trigger
    Polling
    Try It

Learn how to automate Buffer on the Zapier blog

Learn how to automate Google Sheets on the Zapier blog

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About Buffer
Manage your social media marketing together with Buffer's tools to schedule posts, analyze performance, and publish to a half-dozen social networks from one app.
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About Google Sheets
Create, edit, and share spreadsheets wherever you are with Google Sheets, and get automated insights from your data.
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