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Set up your first integration
Quickly connect ActiveCampaign to HubSpot with a Zapier template.
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How Zapier works
Zapier makes it easy to integrate ActiveCampaign with HubSpot - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New or Updated Custom Object Record" from ActiveCampaign.
Add your action
An action happens after the trigger—such as "Add Contact to List" in HubSpot.
You’re connected!
Zapier seamlessly connects ActiveCampaign and HubSpot, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- Custom ObjectRequired
- Trigger EventsRequired
Try ItTriggerInstant- Task Type (Optional)
Try ItTriggerInstant- New Automation Webhook
Triggers when an automation sends out webhook data. To add a webhook in ActiveCampaign, navigate to your Automations section, add or edit an automation, and create a new "Webhook" action.
Try ItTriggerInstant - ListRequired
Try ItTriggerInstant
- Custom ObjectRequired
Try ItTriggerInstant- New or Updated Account
Triggers when a new account is added or an existing account's details are updated.
Try ItTriggerInstant - ListRequired
Try ItTriggerInstant- ListRequired
Try ItTriggerInstant
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Practical ways you can use ActiveCampaign and HubSpot
Track deals between ActiveCampaign and HubSpot.
When a new or updated deal appears in ActiveCampaign, Zapier creates or updates the deal record in HubSpot. This automation ensures deal information is consistent across sales and marketing platforms, saving time and reducing errors.
Business OwnerSync new ActiveCampaign contacts with HubSpot.
When a new contact is added in ActiveCampaign, Zapier adds that contact to HubSpot, ensuring both systems are aligned. This helps the marketing team maintain up-to-date contact lists for campaigns and avoids data silos.
Marketing & Marketing OpsCreate tasks in ActiveCampaign for new HubSpot tickets.
When a new ticket is created in HubSpot, Zapier generates a corresponding task in ActiveCampaign. This streamlines task workflows and allows project managers to efficiently track ticket resolutions and assignments in one system.
Project ManagementLearn how to automate ActiveCampaign on the Zapier blog
Learn how to automate HubSpot on the Zapier blog
Frequently Asked Questions about ActiveCampaign + HubSpot integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with ActiveCampaign and HubSpot
How does the integration between ActiveCampaign and HubSpot work?
The integration between ActiveCampaign and HubSpot allows you to synchronize data between the two platforms. By setting up triggers in HubSpot, such as a form submission or contact property change, you can initiate actions in ActiveCampaign, like adding a subscriber to a list or triggering an automation.
What types of triggers can I use with this integration?
You can use various triggers within HubSpot, including contact property changes, new form submissions, and email interaction tracking. These triggers can automate corresponding actions in ActiveCampaign such as updating contact information or targeting specific automations.
Are there any limitations on how often data is synchronized between ActiveCampaign and HubSpot?
Data synchronization frequency relies on the specific setup of your workflow. Triggers from HubSpot are generally processed in real-time, so whenever a defined action occurs (like a contact update), it can be immediately reflected in ActiveCampaign.
Can I customize which data fields are shared between ActiveCampaign and HubSpot?
Yes, you have the flexibility to customize which fields are mapped and synchronized between ActiveCampaign and HubSpot. This allows you to tailor the data flow according to your business needs.
What happens to my existing data when I set up the integration?
Existing data will not be automatically transferred unless the initial sync option is enabled during setup. You may need to manually import or verify records in both systems if an initial alignment is required.
How do I handle duplicate contacts across both platforms with this integration?
We provide options to manage duplicate contacts by using unique identifiers such as email addresses. During synchronization setup, rules can be applied to merge or override duplicate entries based on your preferences.
Is it possible to automate marketing campaigns using triggers from HubSpot activities within ActiveCampaign?
Yes, by leveraging activity-based triggers from HubSpot - like page visits or form completions - you can initiate automated marketing campaigns within ActiveCampaign even tailoring content according to user interactions captured by these triggers.
