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How Zapier works

Zapier makes it easy to integrate Mailchimp with Webflow - no code necessary. See how you can get setup in minutes.

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Mailchimp
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Mailchimp
1. Choose trigger event
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Webflow
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Webflow
2. Choose action
Mailchimp logo
1. Select the event
Setup
Test
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Mailchimp
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Campaign" from Mailchimp.

Add your action

An action happens after the trigger—such as "Create Item" in Webflow.

You’re connected!

Zapier seamlessly connects Mailchimp and Webflow, automating your workflow.

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25m

Customers have created over 25 million Zaps on the platform

6 mins

The average user takes less than 6 minutes to set up a Zap

Make work flow with AI

Level up your Mailchimp to Webflow integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Mailchimp + Webflow integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Mailchimp and Webflow

How do I integrate Mailchimp with Webflow?

To integrate Mailchimp with Webflow, you can use automation tools that connect the two applications through triggers and actions. First, choose a trigger in Webflow, such as 'form submission,' and then select an action in Mailchimp, like 'add/update subscriber.' This process allows for seamless information flow between the two platforms.

What information can be shared between Mailchimp and Webflow?

When integrating Mailchimp with Webflow, you can share form submission data from your Webflow site to your Mailchimp list. This might include subscriber email addresses, names, and any custom fields you've set up within your forms.

Can I automatically add new form submissions in Webflow to my Mailchimp list?

Yes, by setting up a trigger such as 'New Form Submission' in Webflow and an action like 'Add/Update Subscriber' in Mailchimp, new subscribers will automatically be added to your selected Mailchimp list whenever a form is submitted on your Webflow site.

What do I need before integrating Mailchimp with Webflow?

You'll need active accounts for both Mailchimp and Webflow. Familiarity with both platforms is beneficial, as well as access to the API keys if required by the integration tool you're using.

Can I customize the data sent from Webflow forms to my Mailchimp account?

Yes, during the integration setup process you can map specific fields from your Webflow forms to corresponding fields in your Mailchimp account. This flexibility allows for collecting customized data that suits your marketing needs.

Is it possible to segment my audience based on data collected from my Website's sign-up forms?

Absolutely! By utilizing specific form fields or tags during the integration setup between Webflow and Mailchimp, you can segment your audience directly within your Mailchimp account based on various criteria collected at signup.

How can I ensure that duplicate contacts are not added to my list when using this integration?

Our system allows you to set up conditions where duplicates are not permitted. When configuring the 'Add/Update Subscriber' action in Mailchimp during integration setup, choose the option that updates existing contacts rather than adding new ones if they already exist based on email address.

Practical ways you can use Mailchimp and Webflow

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Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

triggers, actions, or triggers and actions
    • Audience
    • Status
    Trigger
    Polling
    Try It
    • Audience
    • Link
      Required
    • Track all links clicks
    Trigger
    Polling
    Try It
    • Store
      Required
    Trigger
    Polling
    Try It
    • Audience
    • Trigger each time a subscriber opens an email
    Trigger
    Polling
    Try It
  • Mailchimp triggers, actions, and search
    New Audience

    Triggers when a new audience is added to your MailChimp accounts.

    Trigger
    Polling
    Try It
    • Audience
    • Note_about_samples
    Trigger
    Instant
    Try It
    • Audience
    Trigger
    Instant
    Try It

Learn how to automate Mailchimp on the Zapier blog

Learn how to automate Webflow on the Zapier blog

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About Mailchimp
Share your ideas with Mailchimp email newsletters—then use its landing page and form builders to grow your lists and take marketing further with drip and transactional emails.
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About Webflow
Design and build professional websites with a CMS from scratch online with Webflow.
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