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Set up your first integration
Quickly connect Intercom to Mailchimp with a Zapier template.
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How Zapier works
Zapier makes it easy to integrate Intercom with Mailchimp - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "Lead Added Email" from Intercom.
Add your action
An action happens after the trigger—such as "Archive Subscriber" in Mailchimp.
You’re connected!
Zapier seamlessly connects Intercom and Mailchimp, automating your workflow.
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Frequently Asked Questions about Intercom + Mailchimp integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Intercom and Mailchimp
How do I set up the integration between Intercom and Mailchimp?
To set up the integration, you can use Zapier to connect Intercom and Mailchimp. You'll need to create a Zap that specifies a trigger in Intercom, such as a new user added, and an action in Mailchimp, like adding or updating a subscriber.
What triggers in Intercom can I use to automate actions in Mailchimp?
You can use triggers such as 'New Lead,' 'User Tag added,' or 'Conversation closed' in Intercom to initiate actions in Mailchimp. This helps automate tasks like subscribing new leads to your mailing list or updating subscriber details based on interactions.
Can I automate adding leads from Intercom to a specific Mailchimp audience?
Yes, by setting up a trigger like 'New Lead' in Intercom, you can automatically add them to a designated audience group within your Mailchimp account using an action step.
Is it possible to sync tags from Intercom with Mailchimp tags?
We facilitate syncing by using tag-related triggers in Intercom. When a user is tagged or untagged, you can automate the process of updating their corresponding tags in Mailchimp via Zap actions.
How often are data synchronized between Intercom and Mailchimp when using the integration?
The data sync frequency depends on how you've configured your Zaps. Typically, Zapier checks for new data based on your chosen plan; however, it generally runs at intervals ranging from a few minutes to 15 minutes.
Can we use historical data from Intercom when setting up automations with Mailchimp?
When creating new Zaps for the integration, only new data going forward are typically used as triggers. Historical data can't be retroactively applied without specific manual operations to import past entries into these campaigns.
What actions can be performed in Mailchimp through this integration based on events from Intercom?
You can perform several actions such as adding or updating subscribers, removing members from lists, and even triggering campaigns based on different events occurring within Intercom.
Practical ways you can use Intercom and Mailchimp
Automated invoicing and billing
Streamlines the process of generating, sending, and tracking invoices, improving cash flow management and accuracy.
Business OwnerSocial media campaign scheduling
Automates the scheduling and publishing of social media posts, ensuring timely delivery and consistent messaging.
Marketing & Marketing OpsTask delegation and tracking workflow
Helps managers assign tasks automatically based on team member capacity and track their progress in real-time.
Project ManagementSupported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- Lead Added Email
Triggers when a Lead enters an email address.
Try ItTriggerInstant - New Lead
Triggers when a new Lead is created.
Try ItTriggerInstant - Which Tag?
Try ItTriggerInstant- Message body format
Try ItTriggerInstant
- Lead Converted to User
Triggers when a lead converts to a user.
Try ItTriggerInstant - Contact Replied
Triggers when a Contact replies to a Conversation in Intercom.
Try ItTriggerInstant - New Conversation Rating
Triggers when a conversation receives a rating.
Try ItTriggerInstant - New Company
Triggers when a new Company is created.
Try ItTriggerInstant
