Elena Alston is a content specialist at Zapier based in London. She's a big advocate of automation and loves making it more accessible to people via storytelling.
Elena Alston
Elena's articles
Most recent articles
Automate your work with Zapier
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Automation inspiration
From writing emails to building chatbots—here are the different ways to pull the power of ChatGPT into your automated workflows.
By Elena Alston
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6 min read
![](http://images.ctfassets.net/lzny33ho1g45/1AMl05tX2gnn3HJkw3WK9n/9c75658b75948096e11c84efb29d930c/OpenAI_-_new_green.jpg?)
App tips
Referring to ChatGPT as GPT is like calling a Dell computer an Intel, the processor that powers it. And while Dell relies on Intel, Intel can power other computers, too.
By Elena Alston
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3 min read
![](http://images.ctfassets.net/lzny33ho1g45/6kws9TFHefScoCuKYaf8O0/4bfaf5c55a04c3e1365c9a66de8a145f/app_tips__1_.png?)
Zapier tutorials
Want to capture contact details more efficiently from your leads? Learn how to build an AI chatbot with Zapier that makes lead capture and qualification a breeze.
By Elena Alston
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4 min read
![Keap logo connected with dotted lines to logos for Squarespace, Shopify, and GoToWebinar.](http://images.ctfassets.net/lzny33ho1g45/448MyzMSOcZVRth0kgOw4B/a608f000150295a26d5e2ffc0a8e1ba8/Group_15103.jpg?)
Automation inspiration
Keap is passionate about keeping things personal—and they're really, really into automation. This means you can use their services to automatically deliver personalized messages while keeping the voice that makes you uniquely you.
By Elena Alston
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3 min read
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