Estonia, a country in northern Europe, has one of the highest internet access and usage rates in the world. 88 percent of the country's population uses the internet, and internet access is legally considered a human right. It's no surprise, then, that one of the world's top customer relationship management (CRM) apps, Pipedrive, was founded and is headquartered in Estonia.

One of the most popular CRMs available, Pipedrive prides itself on being an app built for dealmakers. With Pipedrive, you can keep your leads organized and close deals in less time—so you can focus more on selling, not manual data entry. And with its iOS and Android apps, you can take your pipeline anywhere.

The CRM offers all the features businesses need in a CRM and everything is built around activity-based selling. You can track calls, emails, and contact history exactly where you need to, so you have full visibility into every sales touchpoint. This all-in-one-place tracking makes it easier to manage your schedule, especially when combined with features like activity reminders.

Pipedrive's visual sales pipeline prompts you to take action, stay organized, and manage what can often be a complex sales process. You can enter, update, and find all data in one view, as well as enter new deals and contacts through either the desktop or mobile app. Plus, you can drag-and-drop deals between stages, so your pipeline stays accurate.

The CRM also offers in-depth sales analytics that you can customize to your particular business. You can take a deep dive into your team's performance and measure it against your set goals.

Pipedrive is a workhorse CRM suitable for many types of businesses. Together with your other apps, Pipedrive can help you manage the sales cycle from end to end without doing extra manual work.

You can automate your customer relationship management with Zapier's Pipedrive integrations. Here are a few popular Pipedrive automations to get you started.