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Craig Wolfe

Craig Wolfe became the largest publisher of artwork from television commercials, creating the first-ever animation art lines for Coca-Cola, Anheuser-Busch, and M&M/Mars. Eventually, he sold it all off to create CelebriDucks, a whole new art form of celebrity rubber ducks of the greatest icons of film, music history, and athletics. They were voted one of the top 100 gifts by Entertainment Weekly and featured on hundreds of TV shows, magazines, and newspapers including The Tonight Show.

Craig's articles

Business tips
Building a business that's hard to compete with
I'm always amazed by how many "me too" products are on the market. Now don't get me wrong. It's possible to stand out in a crowded niche, and in some industries, that's the only real way to go. But I didn't want a piece of the pie—I wanted the whole thing.
By Craig Wolfe

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6 min read

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